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Maximising Sales Performance with ChatGPT – A Practical Guide for the Drinks Industry

Maximising Sales Performance with ChatGPT – A Practical Guide for the Drinks Industry

This course is designed to equip sales representatives in the drinks industry with the skills and confidence to use ChatGPT as a daily business tool. From crafting persuasive emails to preparing for sales meetings and generating marketing content, this course offers practical, real-world use cases that enhance productivity and effectiveness.

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8 Modules
Online Assessment
3 Hours

Learning outcomes

  • Understand the Role of AI in Sales: Learn how ChatGPT can support and enhance sales activities in the drinks industry.

  • Create Effective Sales Communications: Develop the ability to draft persuasive emails, messages, and follow-ups using ChatGPT.

  • Prepare for Sales Meetings Efficiently: Use ChatGPT to create tailored scripts, talking points, and customer insights for upcoming meetings.

  • Generate Engaging Marketing Content: Learn how to produce social media posts, promotional ideas, and product blurbs quickly and effectively.

  • Streamline Sales Admin Tasks: Discover how ChatGPT can help summarise notes, update CRMs, and manage task lists with ease.

  • Enhance Prompt Writing Skills: Understand how to write clear and effective prompts to get the best results from ChatGPT.

  • Apply ChatGPT in Daily Workflows: Gain practical experience in integrating ChatGPT into day-to-day sales routines.

Course content

Module 1: Introduction to ChatGPT

  • What is ChatGPT? (Brief demo)

  • Why it matters for sales reps today

  • Setting up and accessing ChatGPT

Module 2: ChatGPT Basics for Sales Teams

  • Crafting effective prompts

  • Tone, context, and clarity tips

  • Common do’s and don’ts

Module 3: Everyday Sales Use Cases

  • Writing persuasive prospecting emails

  • Creating follow-up messages that convert

  • Drafting LinkedIn posts or DMs

  • Generating quick product summaries or talking points

Module 4: Sales Meeting Preparation

  • Using ChatGPT for call scripting

  • Generating customised pitch ideas based on customer types

  • Researching venues or clients on the fly

Module 5: Content Creation Made Easy

  • Generating social media captions and image ideas

  • Brainstorming event themes or promotions

  • Creating short blurbs for menus, POS or signage

Module 6: Time-Saving Admin Tools

  • Summarising meeting notes or call transcripts

  • Creating simple CRM updates or visit logs

  • Generating task lists or call plans

Module 7: Smart Tips for Smarter Prompts

  • How to get better results from ChatGPT

  • Creating reusable prompt templates for the field

  • Ensuring compliance and professionalism

Module 8: Putting It All Together

  • Daily workflow integration

  • Real-world examples from the drinks industry

  • Quick challenge: Solve a sales task using ChatGPT

Who Should Take This Course

Sales representatives, account managers, and brand ambassadors working in the drinks industry who want to work smarter and sell better with AI.

Pricing

€299 per sales rep.

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